Jason Toth makes the argument that ‘simplification’ has “negative connotation and misapplication of exercises associated with simplification often put UX designers in a defensive position with clients and content writers.” An argument with which I don’t disagree. Jason goes on to suggest methods for curating (typically by pairing) content to achieve the same, but universally […]
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Learn to speak the languages of developers, designers, executives, marketers, content producers, and customer service experts. A UX designer who can grasp the complexities of engineering problems, the subtlety of design, the power of great content, interaction design principles, and the value of a well considered taxonomy can properly navigate the challenges of a project […]
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http://berglondon.com/blog/2011/06/02/icons-rethink-turning-receipts-into-paper-apps/
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The smurfs all had different traits. Brainy, vain, handy, grouchy, etc. So do users. Design like you’re addressing Smurf-townhall with equal amounts of emotion and facts and you’ll appeal to them all. http://blog.usabilla.com/these-smurfalicious-personas-will-engage-your-user
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Sometimes making sense of the complexity of large datasets is as simple as applying physicality. http://www.fastcodesign.com/1663913/blooms-vision-for-computer-interfaces-worlds-not-windows
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Users memorize interaction patterns. Don’t reinvent a pattern, invent better responses to their behaivors. http://thinkvitamin.com/design/10-user-interface-design-fundamentals/
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Rapid prototyping can help you blueprint a a plan that affords you the opportunity fail early and often. http://method.com/detail/10×10/rapid-prototyping-wright-fail